Philadelphia University - Library & Information Resources

Retrieved Title(s):27
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Publication type: Book
Tilte: Customer relationship management: profit through knowledge
Author(s):
Anthony Gandy
Publication Data:
Canterbury, Kent: CIB Publishing
Publication Year: 2000
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: The one to one manager: real-world lessons in customer relationship management
Author(s):
Don Peppers Martha Rogers
Publication Data:
Oxford: Capstone
Publication Year: 2000
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Total relationship marketing
Author(s):
Evert Gummesson (Author),
Publication Data:
Oxford: Butterworth-Heineman
Publication Year: 2002
Edition: 2nd ed.
ISBN: 0-7506-5407-4
Copie(s) info.:
● Total number of Copie(s):5
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Publication type: Book
Tilte: Relationship marketing: strategy and implementation
Author(s):
Helen...[et al.] Peck
Publication Data:
Oxford: Butterworth Heinemann
Publication Year: 1999
Copie(s) info.:
● Total number of Copie(s):2
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Publication type: Book
Tilte: Customer relationship management: a strategic imperative in the world of e- business
Author(s):
Stanley Brown (ed.),
Publication Data:
Toronto: John Wiley and Sons
Publication Year: 2000
Call Number: 658.812 BRO
ISBN: 0-471-64409-9
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Customer relationship management
Author(s):
Kristen Anderson (Author), Carol Kerr (Author),
Publication Data:
New York: McGraw - Hill
Publication Year: 2002
Call Number: 658.812 AND
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: The Relationship-based enterprise: powering business success through customer relationship management
Author(s):
Ray Mckenzie (Author),
Publication Data:
Toronto: McGraw - Hill
Publication Year: 2000
Call Number: 658.812 MCK
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Attracting perfect customers: the power of strategic synchronicity
Author(s):
Stacey Hall (Author), Jan Brogniez (Author),
Publication Data:
San Francisco: Berrett-Koehler Publishers, Inc.
Publication Year: 2001
Call Number: 658.812 HAL
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: The customer delight principle: exceeding customers' expectations for bottom-line success
Author(s):
Timothy keiningham (Author), Terry Vavra (Author),
Publication Data:
Chicago: McGraw - Hill
Publication Year: 2001
Call Number: 658.812 KEI
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: The relational enterprise: moving beyond CRM to maximize all your business relationships
Author(s):
Kenneth Carlton Cooper (Author),
Publication Data:
New York: Amacom
Publication Year: 2002
Call Number: 658.812 COO
ISBN: 0-8144-0669-6
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Loyalty Rules
Author(s):
Frederick F. Reichheld (Author),
Publication Data:
Boston, Massachusetts: Harvard Business School Press
Publication Year: 2001
Call Number: 658.812 REI
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Customer equity: building and management relationships as valuable assets
Author(s):
Robert C. Blattberg (Author), Gary Getz (Author), Jacquelyn S. Thomas Thomas (Author),
Publication Data:
Boston: Harvard Business School Press
Publication Year: 2001
Call Number: 658.812 BLA
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Successful service operations management
Author(s):
Richard Metters (Author), Kathryn King-Metters (Author), Madeleine Pullman (Author),
Publication Data:
Mason, Ohio: South - Western
Publication Year: 2003
Call Number: 658.812 MET
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: The customer differential: the complete guide to implementing customer relationship management
Author(s):
Melinda Nykamp (Author),
Publication Data:
New York: Amacon
Publication Year: 2001
Call Number: 658.812 NYK
ISBN: 0-8144-0622-X
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Customer winback: how to recapture lost customers and keep them loyal
Author(s):
Jill Griffen (Author), Michael W. Lowenstein (Author),
Publication Data:
San Francisco: Jossey - Bass
Publication Year: 2001
Call Number: 658.812 GRI
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: One to one B2B: customer development strategies for the business-to-business world
Author(s):
Don Peppers (Author), Martha Rogers (Author),
Publication Data:
New York: Currency Doubleday
Publication Year: 2001
Call Number: 658.812 PEP
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: The new market leaders: who's winning and how in the battle for customers
Author(s):
Fred Wiersema (Author),
Publication Data:
New York: The Free Press
Publication Year: 2001
Call Number: 658.812 WIE
ISBN: 0-7432-0465-4
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Guanxi: relationship marketing in a Chinese context
Author(s):
Y. H. Wong (Author), Thomas K. P. Leung (Author),
Publication Data:
New York: International Business Press
Publication Year: 2001
Call Number: 658.812 WON
ISBN: 0-7890-1289-8
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Relationship Marketing: creating stakeholder value
Author(s):
Martin Christopher (Author), Adrian Payne (Author), David Ballantyne (Author),
Publication Data:
Oxford: Butterworth - Heinemann
Publication Year: 2002
Call Number: 658.812 CHR
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: CRM at the speed of light: capturing and keeping customers in internet real time
Author(s):
Paul Greenberg (Author),
Publication Data:
New York: McGraw-Hill/ Osborne
Publication Year: 2002
Edition: 2nd ed.
Call Number: 658.812 GRE
ISBN: 0-07-222416-9
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Successful global account management: key strategies and tools for managing global customers
Author(s):
Kevin Wilson (Author), Nick Speare (Author), Sam Reese (Author),
Publication Data:
London: Kogan Page Limited
Publication Year: 2002
Call Number: 658.812 WIL
ISBN: 0-7494-3604-2
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Customer relationship management: electronic customer care in the new economy
Author(s):
Andreas Muther (Author),
Publication Data:
Berlin: Springer
Publication Year: 2002
Call Number: 658.812 MUT
ISBN: 3-540-41377-4
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Beyond world class: building character, relationships, and profits
Author(s):
Alan M. Ross (Author),
Publication Data:
Chicago, IL: Dearborn Trade Publishing
Publication Year: 2002
Call Number: 658.812 ROS
ISBN: 0-7931-4905-3
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Perfect customer care: all you need to get it right first time
Author(s):
Ted Johns (Author),
Publication Data:
Parktown: Random House Business Books
Publication Year: 2003
Call Number: 658.812 JOH
ISBN: 1-8441-3153-X
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: Customers.com: how to create a profitable business strategy for the Internet and beyond
Author(s):
Patricia B. Seybold (Author), Ronni T. Marshak (Author),
Publication Data:
New York: Times business
Publication Year: 1998
Call Number: 658.812 SEY
ISBN: 0-8129-3037-1
Copie(s) info.:
● Total number of Copie(s):3
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Publication type: Book
Tilte: Customer relationship management : concepts and cases
Author(s):
Alok Kumar Rai (Author),
Publication Data:
New Delhi: PHI Learning Private Limited
Publication Year: 2013
Edition: 2nd ed.
Call Number: 658.812 RAI
ISBN: 978-81-203-4695-6
Copie(s) info.:
● Total number of Copie(s):1
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Publication type: Book
Tilte: The one to one future : building relationships one customer at a time
Author(s):
Don Peppers (Author), Martha Rogers (Author),
Publication Data:
New York: Doubleday
Publication Year: 1993
Call Number: 658.812 PEP
ISBN: 0-385-48566-2
Copie(s) info.:
● Total number of Copie(s):1